User Generated Content

Showcase Your Story

For brands that have shifted their storytelling focus to the point of view of the user, we offer UGC curation. User-Generated Content demonstrates the product living its best life—off the shelf and in the hands of a person who fits your target audience.

UGC content has the highest rate of impact for engagement. It is a great way to bring an outside perspective into the company and to highlight your work through a real, reliable and authentic collaboration.

This type of content usually consists of: ‘how to’ videos, product reviews, statements of impact, or images and clips that showcase your product.

Organic Usage Rights vs. Paid Usage Rights

Organic Usage Rights allow the business to use content on their general channels of media such as social media, newsletters, websites, in branding or for display purposes. Paid Usage Rights are when a business uses content created to generate profit for the brand beyond the original deliverable, often through ad channels.

UGC Menu

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    • 3 x 10–20 sec raw or lightly edited videos

    • 3 x still images

    • 1 revision

    • Basic concept & development

    • Organic social usage rights

    • Package price: $350

    Recommended for:

    Perfect for brands new to UGC or smaller businesses who want to test the waters.

    • 2 x 15–30 sec video clips (lightly edited)

    • Creative direction consult

    • 2 revisions

    • Organic social usage rights

    • Package price: $700

    Recommended for:

    Brands that need more photography with just a touch of motion.

    • 10 x high-res lifestyle/product photos

    • 2 x 15–30 sec video clips (lightly edited)

    • Creative direction consult

    • 2 revisions

    • Organic social usage rights

    • Package price $850

    Recommended for:

    Brands that need more photography with just a touch of motion.

    • 20 x high-res lifestyle/product photos

    • 2 x 15–60 sec edited reels

    • Creative direction Consultation

    • 2 revisions

    • Organic social usage rights

    • Package price $1500

    Recommended for:

    Brands that have a lot of content and are looking for ways to make sharing them beautiful, strategic and efficient.

    • Extra photos (group of 5): +$65

    • Edited reels: +$150

    • Behind-the-scenes stories: +$40

    • UGC scriptwriting: +$50/script

    • Paid usage rights (for advertising): Inquire for pricing

    • Story shares on the You Are What’s Good Instagram: $50/x3 posts

Street Cred

“Great team to work with! The whole process was very smooth and easy to complete, they had great communication the whole way through. I would definitely use them again and would recommend working with them if you want to gain more traction for you business.”

— Luke, Raven Thumb Creative